Do you find extreme satisfaction in ripping open a snack’s plastic wrap and sinking your teeth into that first crunchy, salty bite? If so, you’re with the majority of Americans who say that cravings are the leading reason they snack. A recent poll of 1,200 adult consumers found that more than half of consumers are eating snacks at least once per day, and they are seeking products that are all-natural. Adults — especially parents — polled said they were most likely to seek products that are formulated with sweeteners perceived as natural. Pairing salty flavors with an all-natural sweetener such as honey is a delicious idea that comes to life thanks to food manufacturers who love to create guiltless snacks that satisfy cravings.
When we think salty snacks, our minds may go straight to the potato chip aisle. However, manufacturers are focusing on a variety of better-for-you options, including honey roasted snacks, protein bites, and food bars that combine salty with sweet ingredients. Additionally, honey is a perfect binder for loose ingredients like nuts and seeds, and it is a pure source of energy, which is great for those who are replacing the traditional three meals per day route for an all-day snack attack.
Let’s take a look at top salty snack consumer preferences and how made with honey products match up.
